Elite Events & PR Management Blog

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Tuesday, February 7, 2012

Back at it, Re-Introducing Elite Events Management Inc.

Elite Events Management Inc. is a public relations firm with a focus on event management. Each event facilitated by Elite Events Management Inc. (EEM) is executed with the utmost care and attention to detail and consistently achieves or surpasses client goals and expectations. The firm’s public relations background provides a unique twist, ensuring that each client receives optimal publicity leading up to and during the event. Using a bounty of resources and the talents of our expert staff, EEM seamlessly custom tailors each event to create a memorable occasion for our clients and client’s guests alike.


Past clients that EEM has represented include, Hallmark Canada, Twin-Phoenix Corporation, Ten Star Financial Services, Marshall Truck & Trailer Repair Ltd, Hamilton Entertainment Convention Facility Inc. and the Hamilton Sheraton Hotel. EEM has worked with event budgets that scale in the hundreds of thousands of dollars, with hundreds of people; however, the size and budget do not matter as much as the way each event is executed, which is where EEM puts their focus.

EEM believes in continuously giving back to the community by facilitating several pro-bono charity events every year. This is why EEM puts such empathises on Corporate Social Responsibility events for our clients, and understands the benefits that can be drawn from incorporating this to a firms marketing strategy. Such organizations that EEM supports include The Annual Gerald Marshall Centre Benefit for Mohawk College, Volunteer Hamilton, United Way of Burlington and The Greater Hamilton Area, Canadian Cancer Coaches, Hamilton Health Sciences, Red Cross Canada, The Hamilton Kiwanis Boys and Girls Club and the Canadian Breast Cancer Foundation to name a few. EEM has helped facilitate the fundraising efforts for multimillion dollar projects for many of the listed charities, and they will continue to give back to their community with such events.

Monday, January 10, 2011

Behind the Scenes NYE 2011

First off: Happy New Year Everyone!


As many of you probably know Elite Events Management hosted the hottest New Years Eve party in the Hamilton area! Our "Masquerade Ball" was a huge success and attracted people from across Ontario, from Ottawa to Windsor. The feedback we have received has been phenomenal, and we are so pleased with the overall outcome of the night. We not only wanted to help those who were pinnacle in our success but give you a little behind the scenes look into our thoughts of the planning and outcome of our event.


The planning process for our New Year’s party started over a year ago, with the shared vision from both Lindsay and I. We bounced around ideas and thoroughly thought out the benefits and pitfalls in creating the perfect New Year’s event. We wanted to ultimately showcase our ability to plan, organize, design and implement a large scale function. We had many themes circulating in our heads but first needed to find the ideal venue to set the atmosphere for what we wanted to accomplish. The Sheraton Hamilton Hotel was the perfect fit. We had previously hosted a Valentine's Dinner/Dance "A Night of Romance & Hearts for Haiti" at this location and loved the charm the Sheraton had to offer. With the recent renovations and superior food we knew this was our first choice for New Years 2011.


We spend the early months of 2010, working with the Sheraton and finalizing details, while also creating a theme for the night so we could then begin the grand task of bringing the whole night together. We wanted to create a night that would intrigue, surprise and ultimately blow people away. So we chose to theme our night around the concept of a Masquerade Ball.


From there we started our research. We wanted to transform the Sheraton's ballroom into a club/lounge, offering exclusive VIP booth areas, as well as a fine dining experience for all of our dinner guests. We knew to achieve the club atmosphere we needed the right DJ. We decided on a close friend and fellow HSC grad DJ Jukebox (Chris Hepworth) who has DJ'd all across North American and also for McMaster's 93.3 CFMU. Music was extremely important to us, we wanted the crowd to leave our event not only with an overall satisfaction but knowing this was the best party they could have been to on New Year’s Eve and the music was crucial to the overall feeling. Looking back over our planning process and our choice of DJ, I know we made one of the best decisions of the night choosing DJ Jukebox.


Apart from having the right music, we knew that the atmosphere had to be set with lighting and sound equipment. In the end we went with a production company to provide us with everything we needed to create the right look and feel for our theme. This really transformed the Sheraton ballroom, which was exactly what we had hoped for. Decor was an important aspect to set our theme. We decided on large ostrich feather centre pieces, which, speaking from the design aspect of things, these centrepieces took quite a while to perfect! But once we were able to focus our design and create the vision that was in our heads the final product was exactly what we wanted, and the room looked fantastic.


To add something unique to our New Year’s event we wanted a performance. Not just anything, we wanted an acrobatic act. We wanted our guests to be entertained from the moment they arrived and put on their masquerade masks to the end of the night. We hired two girls: Shanyn and Casey from SASS. These two girls performed amazing acro-routines throughout the night. Our crowd was amazed, and both Lindsay and I were extremely happy with their performances.


Along with their performance we had an amazing singer perform just after midnight as well. Recommended by our DJ, Jaykaybie Brown performed his new single "Bed of Roses." The decision for his performance was a made within the final weeks of planning for this event but again it was a decision I am very glad we made, everyone loved the fact we had a live performance and this created a great positive impact on the overall outcome of our event.



Lindsay and I wanted to create an event that showcased what Elite Events Management was capable of, and ultimately what we stand for. Not only will any event we are involved in be executed with precision and attention to detail but also bring awareness to the Hamilton community and give back in some way. With our Valentine's event we choose to raise money for the Red Cross with donations going to relief efforts in Haiti, after the disastrous earthquake that caused such devastation. For our New Year’s event we chose Volunteer Hamilton to be our charity of choice. And as many of you reading this may know from the weekly videos we posted, we raffled off a trip to Vegas to raise money for the amazing charity. We were able to raise over $600.00 for such a great cause and we have no one else to thank but our wonderful guests from New Years 2011.


This brings me to my final thanks, our guests. This night was designed for you. All the hard work and sleepless nights Lindsay and I spent to bring all of the many facets of our detailed plan together was for you. And the overwhelming positive feedback we have received has been amazing. This is why we do what we do, and are now only more motivated than when we first started to make next years New Years Eve 2012 even better! So check out our website (www.eliteevents.ca ) and our Facebook page (www.facebook.com/eliteeventsmgmt) for pictures and videos from our New Years Eve 2011 "Masquerade Ball" and let us know what you think!



-Jennifer

Monday, November 22, 2010

The Extinction of Marriage?!

Rumour has it that fewer and fewer couples are actually taking the traditional step in their relationship and getting married. However, this is not necessarily a rumour. Couples are increasingly more skeptical of 'tying the knot' than they were 50 years ago.

Recently statistics show a 32% decline in marriage from the 1960s among adults, according to research by Time Magazine. These statistics decline even more sharply among those under the age of 30, with only 26% actually married. Part of this survey also asked the question if young adults thought marriage was heading to extinction. The results are shocking with nearly 44% of respondents believing that the future of holy matrimony would eventually become obsolete. So why is this the case? What is making marriage an obsolete idea for future generations? Well, to sum it up quickly, children are becoming afraid of commitment from seeing the failed marriages of their parents, cheating is another significant factor... one respondent comments "People have been cheating forever. It's more about what you have with who you are with, not what you call it." With this we are seeing a substantial increase in co-habitation of young couples. Something that has nearly doubled since 1990, around 44% of respondents saying they have co-habited with a significant other at some point. So the big questions here for us is how this will affect the wedding indutry. It does seem quite scary to think that young people believe marriage is headed for extinction!

So I will ask you this:

What are your thoughts and opinions?

Do you think marriage is heading for extinction?


Read more: http://www.nypost.com/p/news/national/more_say_don_to_nups_tq1p7qq2D6KtV4elNMOShI#ixzz162OiZ3Qq



-Jennifer

Tuesday, September 21, 2010

Your Fall Harvest Wedding


This past weekend, we at Elite Events had our first taste of a fall wedding this year. This makes it quite official to us that summer has come and gone, and the fall season is quickly making itself known. It feels as if the summer has flown by and now we barely have a chance to think about it! But you should stop and think about how beautiful a Fall wedding could be. The majority of newly wed couples are fixated on having a beautiful summer wedding. However, with summer being the peak season, prices are steep and space is limited, so why not consider a fall affair!


Set-up at Langdon Hall, Cambridge ON, Fall 2010 Wedding

There are so many beautiful ideas that can come with the change in season, and fall hosts one of the vast color pallets available. Fall is a time for warm, welcoming feelings, and that is exactly what you will feel with this genre of decor for your wedding. Consider a harvest theme, by incorporating fresh apples, gourds, and pumpkins. Fall is a season that plays on all senses, so take a look at some of these beautiful fall wedding pictures, and the possibilities are endless for your fall harvest themed wedding.


-Jennifer

Wednesday, September 15, 2010

Corporate Events

On Tuesday, September 14th, 2010, Elite Events Management helped Marshall Truck and Trailer pull together what turned out to be an amazing customer appreciation day! From 11:00am - 3:00pm customers stopped by for some delicious hamburgers and sausages fresh from Denningers, while enjoying music by Marco from DJ Perri. Customers played "Spin to Win" to win one of many great prizes from Marshall Truck and Trailer, while also having the chance to enter into the large draw of an assortment of Golf Clubs, Trips, and more! There was a great turn out, and the weather cooperated with sun and the occasional cloud. We at Elite Events learned that corporate events do take more planning and attention to ensure a worry free event, and that the right publicity and promotion can bring strong positive results! Overall we are pleased with the success of this event and are looking forward to working with Marshall Truck and Trailer in the near future!

Monday, August 23, 2010

Ancaster Wedding Show

Incase you missed it, this past weekend on Sunday, August 22nd, 2010 Elite Events Management exhibited at the Ancaster Wedding Show at the Ancaster Fairgrounds, from 10:00am - 5:00pm. Brides to be, along with many mother, friends, grooms, and families lined up eager to enter and see the 100+ vendors from all across Ontario. From DJs, Photographers, Florists, and many many more, the vendors pulled out all the stops to impress the newly engages couples.

We, Elite Events Management, were located near the entrance, displaying our show stopping Candy Buffet's! And they were a HUGE hit! With the crowd nearing 200-300 guests at times we were very busy. Check out our Facebook page for some great snap shots of the Candy Buffet set up. Some other great vendors worth a mention were: Shkank Inc. a Toronto designer specializing in couture custom made dresses, check them out at www.shkank.com and Sticks and Stems Floral Studio, a Waterdown based floral design company, at www.sticksandstems.ca.

Overall this tradeshow was a great success, and we had such a great time meeting all the soon to be wed couples. We truly love the energy and excitement that radiats from the brides and are looking froward to working with those we met! So keep an eye out for Elite Events at the next local wedding tradeshow, you will have to come and check us out to see what next surprise we will be exhibiting!





-Jennifer

Saturday, August 21, 2010

CLiC Backyard BBQ - Event Review

Last night was the CLiC Backyard BBQ. It was a wonderful night under the stars, not too hot and luckily it did not rain!! The event was held at the beautiful Hamilton Art Gallery. Every time I go to the Gallery I realize how beautiful it is. As an event planner I see many lovely buildings, but I have to say the Art Gallery really stands out due to the uniqueness of the building and also because of its modern appeal. There really is not one other venue in the greater Hamilton area that has such a modern feel, it is definitely one of a kind. Many people do not know that they can rent the space out for different events, so I just wanted to share with you all that you can, and they also have different rooms that can hold a variety of numbers! And you should at least look into using the Gallery for your next event!! If you are looking for something that stands out, I would strongly suggest it!

Anyway, back to the event; CLiC hosts a variety of events throughout the year, this was the summer event, and we were definitely celebrating the summer season! During the event they had a curator showing a new collection, they had DJ Johnny Angels 78 SPIN – OUT, he was spinning vintage 78 RPM’s, they has a water colour painting demonstration and also, they were showing a new artists collection that was for rent or purchase. It definitely had a old fashioned beach party feel, of course on the menu was watermelon, pulled pork, bean salads and corn on the cob. I definitely think it was a great event, I really appreciated the dedication and effort that went into planning it, as this is something I notice. If anyone is interested in the Hamilton Art Gallery, and they are a young professional I would suggest joining CLiC, becoming a member and really take advantage of everything they have to offer from networking opportunities to art sales, and really everything and anything to do with the Gallery.